AI Insights · Timothy · July 2022
Top 5 Dance Games in the UK Q2 2022 Performance
Explore the performance of the top 5 dance games in the UK for Q2 2022, featuring trends in downloads, revenue, and active users.
The second quarter of 2022 saw interesting trends in the performance of the top 5 dance games on a unified platform in the United Kingdom. Here’s a closer look at how each app fared during this period, based on data from Sensor Tower.
Just Dance Now, published by Ubisoft, experienced a steady decrease in weekly revenue, starting at around $2.4K in late March and ending at approximately $1.8K by the end of June. Weekly downloads fluctuated, peaking at 3.2K in late May. The app’s weekly active users saw a slight decline from 5.7K in late March to around 5.2K by the end of June.
Ice Skating Ballerina from Coco Play showed a varied performance. Weekly revenue started at $167 and dropped to $100 by the end of June. Downloads saw a notable peak at 2.1K in late May, although they generally hovered around 600-1.2K. Active users peaked at 2.8K in late May and then dropped to about 1K by the end of June.
Dance Clash: Ballet vs Hip Hop, also by Coco Play, had a mixed quarter. Starting with a revenue of $100, it saw a decline to $37 by the end of June. Downloads were highest in mid-April at 21K but averaged around 1K for the rest of the quarter. Active users peaked in mid-April at 20.7K before settling to about 2.4K by the end of June.
Hip Hop Battle - Girls vs Boys, another offering from Coco Play, had a modest performance. Revenue started at $20 and remained low, ending at $12 by the end of June. Downloads peaked at nearly 500 in late May, while active users reached their highest at 880 in early April before dropping to 539 by the end of June.
My Town - Dance School Stories from My Town Games LTD, released in April 2022, showed a steady trend. Revenue was minimal, peaking at $17 in mid-April. Downloads saw an initial spike to 3.7K in mid-April before stabilizing around 1K. Active users consistently hovered around 400-600 throughout the quarter.
For more detailed insights and data, visit Sensor Tower.